Northmace & Hendon

A world leading British company with a heritage stretching back 75 years, revolutionising hotel bedrooms across the world.

 
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THE BRIEF

Having mailed catalogues for years, Northmace & Hendon had lost its focus and sales were declining. Catalogues4Business were called to help review their marketing activity and rejuvenate their current catalogue.

THE JOB

We redesigned the catalogue giving clearer emphasis on key products, structuring pages to show a broader range and worked hard to improve the design and styling to give it the right 'upmarket' feel.
Since working with Northmace & Hendon sales have improved and the catalogue has been recognised for being easy to order from and delivering the right range of products.

KEY ACTIVITIES:

  • Catalogue Design
  • Print Specification
  • Strategy
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